Heartbeat "CRM"

Would be cool to have a CRM inside Heartbeat located in the left menu section. A way to manage (paid) members if they buy, say, a 8-week program and/or access to a mastermind. A CRM to keep track of this would be valuable.
Note: you can kind of do this inside the "course" feature already but would be nice to be able to create a menu section called "CRM".